Google Introduces Spectral, a New Web Font

Spectral is the newest addition to Google’s font library. Designed by Production Type, the team behind great fonts such as Gemeli, or Cogito, Spectral is a beautiful screen-first font.

Based in Paris, Production Type is a digital type design agency that’s involved with online distribution of retail fonts, but it also does custom typeface work in industrial, luxury and media sectors. Commissioned by Google to design a type for immersive reading, Production Type delivered Spectral.

Spectral, the Font for Documents

The font was created for long, distraction free reads. Therefore, Product Type tried to keep the font as simple as possible. Still, they’ve managed to design lettering that looks distinct from similar serifs. And while it’s intended to be a functional font, it’s also elegant. It’s a great choice if you want to add some personality to documents, but without going too far.